Article Marketing Tips For New Article Marketers
This is your first attempt at a new marketing technique or campaign and you want to know what article marketing can do for you. With the information in this article, plus a little more online research, you can start to take advantage of article marketing and the increase in traffic and profits it will bring you.
Always include “no follow” links within comments on your site. Whenever a user leaves comment spam (links to unwanted sites), web crawlers will be notified by the “no follow” attribute and not follow that link. Doing so will allow you to ensure that your site’s reputation is not compromised by spam sites.
Make the first paragraph the best one. Search engines and readers look at the first paragraph as the most important part of an article. If you include some great tidbits in opening paragraph, it gets the readers’ attention and entices them to keep reading. Make sure you keep it interesting and don’t give away too much. Ideally a first paragraph will keep readers eager to go on.
Become an avid reader if you want to become a better writer. Reading can help you write since it helps build your comprehension. By continuing to read, you are sure to boost your writing abilities. It is not important what you read, just always be reading something.
Approach the advice of article marketing “experts” and “gurus” with extreme caution. Consider that these people earn money by teaching others about article marketing, not through article marketing themselves. This does not invalidate everything they have to say. Just be sure you take their intel in due course with your own experiences.
Make sure that you do not obsess over the word counts for the first draft. Trust your own judgment about how long the piece needs to be. Writers can always pare articles down while editing; very long pieces may be best split into two separate articles.
Make sure the articles you use are relevant to the keywords linked to the site. There has to be cohesiveness between your title, key phrases, images, etc. If your connections do not make any sense, it will be difficult for search engines to know what they should be looking for.
Articles that readers enjoy will give you a huge advantage. For example, people enjoy “how-to” articles and other articles that offer pertinent information. Do this, along with putting out a high-quality poll every month, and you’ll discover your traffic increase.
Your content must be unique and relevant. If the article is too obscure, no one will read it. Also, keep the content fresh. People don’t want to read content that is just a rehash of something done previously.
If you are going to begin an article marketing campaign you definitely need to understand the people you are trying to connect with. By knowing exactly who you’re marketing to when you begin writing articles, you can customize it to work with the mindset your audience is in so you’ll see more results.
You can get a ton of extra website traffic through article marketing, all while increasing your relationship with your customers. All you need to get started is knowledge, a portion of which can be acquired by reading this article.